Bet ya didn't know Belk's tagline is "Modern Southern Style." Well, maybe you did.
They've been living up to that moniker with their Southern Designer's Showcase, an annual regional competition of up-and-coming designers.
"We were going to just have one winner, but we had so many great entries we couldn't choose," explains Jennifer Stephenson, assistant manager of the local Belk at Oglethorpe Mall. "So we decided the top 15 would all be our winners."
Two of the 15 are from Savannah: overall winner Faith Thornburg and Rosalie Morris.
The coterie of designers represent style from across the spectrum.
"There's something from every family of business," Stephenson says. "Their work covers everything we offer in the entire store," from handbags to jewelry to footwear to dresses.
Speaking of dresses: Top entrant Thornburg, a SCAD grad, is holding a Trunk Show this Saturday to show off her line of social occasion dresses and bridal gowns. She's shown her work at Mercedes Benz Fashion Week in New York City and Charleston Fashion Week.
Morris is also a dress designer, specializing in clothing for "the modern Southern woman," which fits in nicely with the Belk ethos. Her newest work is inspired by a recent trip to Africa.
To see Thornburg's work and that of the other designers, go to the Trunk Show and do take some time to walk around the store – you'll see special displays featuring photos and products of the individual designers, all up through this month.